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Does Google find legal content spammy?

That is the ultimate question addressed in this video. Matt Cutts from Google has released a new Webmaster Help video which discusses the issue of duplicate content. This one is about duplicate content and how it relates to legal content, such as disclaimers and/or a website’s terms and conditions.

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Google Penguin 2.0 – What to Expect

Yesterday, Google’s Matt Cutts announced Google’s new algorithm plans for the months to come.  Penguin 2.0 is designed to target web spam, created with black hat techniques to dilute the results the end user would find useful.  Below is the list of topics to be covered in the next update: Continue reading

Search Engine Optimization (SEO) For Beginners

SEO For BeginnersOrganic SEO is more important now more than ever for driving traffic to your website and generating leads.  The average Google user is becoming aware of the PPC (Pay-Per-Click) campaigns all around them, and thus, two thirds of the average Google users are ignoring the PPC ads at the top and heading straight for the Organic Search Results.

Not every company can afford the $500-$3000/month price tag that comes when hiring a professional SEO company.  Please keep in mind that SEO is an ongoing process, and hiring one of these companies is the way to go if you can afford it.  Just make sure to check the company out thoroughly, to see if they know what they are doing, and that they are not making any Common SEO Mistakes.

However, if for one of many possible reasons you cannot or do not want to hire a professional SEO company, this article will help you to understand the basics of SEO. Continue reading

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